“Practical Strategies for Competing with a Global Brand – The Extraordinary Transformation of Bigi”

How do you grow a proudly Nigerian brand that competes with the likes of Coca-Cola and Red Bull? What does it take to build visibility, win market share, and earn consumer trust in a global arena?

At this exclusive Tactical Workshop, Mr. Seleem Adegunwa, Managing Director of Rite Foods Limited and the visionary behind Bigi CSD and Energy Drinks, shares the behind-the-scenes strategies that transformed Bigi from a local challenger to a globally recognized brand.

This is not a keynote. It’s a deep dive into the real…